Pay per click (PPC), also called cost per click, is an internet advertising model used to direct traffic to websites, in which advertisers pay the publisher (typically a website owner) when the ad is clicked. It is defined simply as “the amount spent to get an advertisement clicked".
Our PPC team have been managing PPC adverts since they first appeared in the UK. Over this time we’ve developed our own unique methodology for managing campaigns from the small start-ups (with ambitious growth plans) to the very large established leaders in their sector.
For obtaining that necessary additional boost to your web site and for obtaining the supreme quality traffic running to your web site, PPC campaigns square measure your best bet since paid searches invariably rule the highest listings in search engines. From effectively managing your keyword placement strategy, to coming up with of most artistic and effective ads, to promoting the landing pages, PPC has invariably been the foremost effective and most popular selling resolution for traffic acquisition and audience targeting.